Client: BankWest

Brief:

Bank West were looking for images which would make BankWest different from it’s competitors. The images needed to be fresh  in both style and content and not look staged and false but instead illustrate a positive outlook including confidence and humor.

When new stores opened in Melbourne, Bank West asked us to visit various communities and captured the people, landmarks and community so as BankWest could install these images on the new branches within these communities.